Full offer entry with target segment, promise, deliverables, price hypothesis (2.5-4.5k EUR, 1.5k pilot), dogfood evidence, and dependencies. Publishing remains Yellow lane. Co-Authored-By: Claude Fable 5 <noreply@anthropic.com>
3.5 KiB
3.5 KiB
Offer Catalog
Status: draft v0.1 — 2026-07-16. Offers, not just products — an offer can exist before the software is complete. Earn from Level 1–2 while maturing Level 3.
Initial commercial category
Operational Knowledge Readiness for Agentic Companies — before agents can run company processes, operational knowledge must become visible, structured, governable, and executable.
Level 1 — Advisory / service offers (fastest to monetize)
| Offer | Status |
|---|---|
| Operational Knowledge Audit (flagship) | drafted — dogfooded on Binky 2026-07-16; publishing needs Yellow-lane decision |
| Configuration Surface Assessment | candidate |
| Agentic Operations Readiness Review | candidate |
| Security / Access Control Architecture Review | candidate |
| Capability Registry Workshop | candidate |
| Digital Communication Evidence Assessment | candidate |
Flagship: Operational Knowledge Audit — drafted 2026-07-16 (BINKY-WP-0002-T04)
offer: "Operational Knowledge Audit"
level: 1
status: drafted # publishing is Yellow lane — requires decision package
target_segment: >
Solo founders and small teams (1–15 people) running or reactivating a
company whose operational knowledge lives in heads, inboxes, and scattered
folders — especially those preparing to put agents to work on company
processes. Secondary: small GmbHs in transition (dormancy, handover,
accountant change).
promise: >
In a fixed, short engagement you get a verified picture of what your
company actually knows, owes, owns, and risks — structured so both humans
and agents can act on it. Every finding lands as an actionable queue item,
not a report that gathers dust.
deliverables:
- Operational knowledge map (canon: intent, policies, plans)
- Capability & asset inventory (incl. IP ownership evidence)
- Compliance/obligation status (legal, tax, banking, contracts)
- Risk register with mitigations and escalation paths
- Access / identity risk notes
- Process/control-loop catalog and automation readiness score
- Agentic autonomy lane recommendations
- Prioritized action queues (decision queue + office-hour runbook)
price_hypothesis: >
Fixed price 2.500–4.500 EUR depending on company complexity; delivered in
2-3 weeks part-time. Anchor: replaces weeks of founder anxiety and
accountant back-and-forth with one structured pass. Test with 1-2 pilot
customers at 1.500 EUR pilot pricing for case-study rights.
dogfood_evidence:
- audits/OK-Audit-v0-binky.md (first run, on Binky itself, 2026-07-16)
- DogfoodPolicy.md evidence log entry 2026-07-16
dependencies:
- Audit template v1 (generalize from audits/OK-Audit-v0-binky.md)
- IP ownership clarified before selling (RISK-002)
- Company externally presentable (transition wording, own-domain email)
Level 2 — Productized service offers (repeatable packages)
ConfigAtlas Discovery Sprint · Net Kingdom IAM/Security Bootstrap · Coordination Evidence Setup · Solo-Founder Agentic Cockpit Setup · Capability Registry Implementation · Feature-Control Introduction Package
Level 3 — Software products (scalable assets)
ConfigAtlas · reuse-surface · coordination-engine · email-connect · feature-control · OpsBridge · Keycape · Agentic Company Cockpit
Offer entry template
offer: ""
level: 1 | 2 | 3
status: candidate | drafted | published | sold | retired
target_segment: ""
promise: ""
deliverables: []
price_hypothesis: ""
dogfood_evidence: []
dependencies: []